February 26-27, 2021

Every day: 12:00 - 17:00 (UTC)

One of the key skills of management professions in today's world is the ability to solve difficult, non-standard problems. The competitive environment and demands of the 21st century society require acting quickly. The need to effectively find new non-standard solutions, as well as to create new successful innovative business systems and business products are becoming the highest priority requirements. Most of such tasks require extraordinary, creative thinking.

Technology and tools of systematic innovative thinking based on TRIZ - Theory of Inventive Problem Solving - are now actively implemented in various organizations all over the world. Originally developed to support technical innovation and used by many global companies, TRIZ is used in other areas as well. The term "Business TRIZ" is now used for TRIZ methods and tools created and adapted to support the search for innovative business and management solutions.

The "BUSINESS TRIZ ONLINE WINTER 2021" conference invites anyone interested in learning and what current state of the art of Business TRIZ is, how to apply it, and to discuss challenges and prospects for both business and management TRIZ and the Business TRIZ community.

The conference "BUSINESS TRIZ ONLINE WINTER 2021" will be held in English.


We invite both listeners and speakers to the conference: TRIZ specialists, business professionals, entrepreneurs, middle and top managers, consultants, trainers and teachers of business specialties, students and graduate students.


The fee for attending both conference days is EUR 25 (incl. 21% Dutch VAT of EUR 4,34).
An invoice will be issued after payment.
The conference speakers do not need to pay the registration fee.

Registration and payment link


12:00-12:30 Valeri Souchkov
(IBTA, ICG T&C, The Netherlands)
TRIZ for Business and Management Training and Certification Curricula
12:30-13:00 Mike Iarossi 
(Redshift Consulting, Australia)
Rapid Prototyping for Business TRIZ: Accelerating TRIZ solutions using Agile
13:00-13:30 Anton Kozhemyako
(Business TRIZ Association, Russia)
Getting started on a business problem
13:00-14:00 Rohaya Mohd-Nor, Narayanan Kulathuramaiyer
& Mohamad Kadim Suaidi 
(Universiti Malaysia Sarawak (UNIMAS), Malaysia)
Constructing an ecosystem for a sustainable innovation culture using TRIZ
14:00-14:30 BREAK
14:30-15:00 Eckhard Schueler-Hainsch, Roberta Maddalena and Moritz
( / ZMI Strategy Consulting, Germany)
Game of Conflicts – A playful way to analyze contradictions in TRIZ
15:00-15:30 Olga Eckardt
(Wilo SE, Sparkling Spring GmbH, Germany)
Remote work challenges
15:30-16:00 Vladimir Petrov & Denys Petrov
(Innovation Technology, Israel / Kazakhstan)
Analysis and practice of solving business problems
16:00-16:30 Ralf Laue 
(University of Applied Sciences of Zwickau, Germany)
The Power of the Ideal Final Result for Identifying Process Optimization
16:30-17:00 Discussions  
12:00-12:30 Show-Jane Lin, Youn-Jan Lin
(Taiwan International Innovative Education of Science
and Culture Development Council; Institute of Management,
Minghsin University of Science and Technology, Taiwan)
Resolving the Dilemma of Monitors in Kindergartens by Business TRIZ
12:30-13:00 Valeri Souchkov
(IBTA, ICG T&C, The Netherlands)
TRIZ and Financial Industry
13:00-13:30 Han Bing, Wang Wenfu 
(Tianjin Academy of Science and Technology for Development,
Hebei University of Technology, China)
Solving the problem of construction mode for traditional industry park in
the large cities
13:30-14:00 Youn-Jan Lin, Show-Jane Lin
(Taiwan International Innovative Education of Science
and Culture Development Council; Institute of Management,
Minghsin University of Science and Technology, Taiwan)
Using Business TRIZ Method to Improve the Speed of Checkout Process
of Convenience Stores
14:00-14:30 BREAK
14:30-15:00 Zhang Ting
(Chongqing University of Posts and Telecommunications, China)
How to use TRIZ on information flow management
15:00-15:30 Ives de Saeger
(P41, Belgium)
Smart Cases for Business TRIZ
15:30-17:00 Discussions Further development of Business TRIZ & IBTA



Please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it.




We invite speakers to participate in the online conference and make presentations (up to 30 mins inlcuding Q/A) on the following areas:

  • Methods and theoretical foundations of TRIZ for business and management.
  • TRIZ tools for business and management.
  • Integration of Business TRIZ methods and tools with other methods and tools.
  • Established practices of applying TRIZ in solving real business problems, creating new business products, developing new types of business, and the experience of teaching Business TRIZ.
  • Cases: solutions found and implemented by using TRIZ for business and management.

Other topics related to TRIZ for Business and Management are welcome.

If you are interested in participating in our symposium and giving a presentation, please submit an application to This email address is being protected from spambots. You need JavaScript enabled to view it. including the following:

  • Presentation title.
  • Name of a speaker and all contributors.
  • Name of an organization represented by the speaker and contributors.
  • City and country of the speaker and each co-author.
  • Abstract of the presentation (6-10 sentences).

Application for the presentation must be received no later than January 31, 2021. 

The presentation template will be provided.